Design of the exhibition stand slips easily under the pen of an interior designer. A trade fair event can be an important route to creating awareness and familiarity for a company. The visual appearance and functionality of a stand can play a decisive role in whether people walk past or walk towards it.

When planning a trade fair, it's worth taking at least these tips into account!

1. At the fair

There is a huge amount to see at the fair. The eye wanders and wanders. Think of a single colour or a single theme to stand out: this is our exhibition area.

2. What I get

What you get: a brochure, information, inspiration, candy, a raffle, an experience, an experience, an activity. Make it clear what they want to do in our exhibition area.

3. Look

It's also worth instructing fair hosts and hosts from head to toe how to dress. Here, too, a uniform line is a strength.

4. Light

It can be dark in the exhibition halls without their own lighting. Even a fine design will not stand out unless it is accentuated by light. Light attracts.

5. Beards up

It is worth putting the builders and contractors of exhibition stands out to competition, as the price differences can be enormous. Not all contractors can offer the same implementation methods, so a good basic plan will help you find the most suitable combination of price and quality.

Will the fair be held in the autumn? Drop me a line at sirpa@superstar.im and I'll help you plan your booth! Now is a good time to start.

Photos by Linda Koivunen.